OUR TASK | PROMOTE BLOOM
To create a visual experience that celebrates Bloom as being a family fun packed day. It’s entertaining, colourful, exciting & interactive….engaging all the senses. Evoking a sense of festival family fun. To highlight the link between Bord Bia and Bloom. To engage the passerby’s attention.
OUR DELIVERY | BORD BIA PRESENTS BLOOM
Inspired by the trend of mindfulness colouring books for adults and kids, we created a layered window vinyl design integrating line and colour in a playful way. We based our colour palette around the bright Bloom brand colours with trailing organic lines adding a playful element. A looped video of colourful fluttering butterflies added a sense of fun and interaction.